traffic and converstions

International Forwarding

Working with leading logistic company to increase website traffic and conversions through an integrated digital strategy
web design
digital marketing
hero video
video content produced to show the logistics process and included on website’s homepage

Project highlights

74% increase in organic traffic in 90 days
Google positions 1 – 3: 452% increase
Google positions 4 – 10: 344% increase
57% increase in business leads year-on-year


homepage designed to build instant trust and credibility, showcase the value IFL provide and make enquiry simple
Our relationship with International Forwarding is a tale of continued trust and collaboration. Having designed their initial website, we were honoured when they returned to us a few years later. This time, it wasn’t just for a website redesign, but to incorporate a holistic digital strategy. We pride ourselves on creating digital solutions that evolve with our clients’ needs, and this was a testament to that commitment.
We can already attribute several large client wins to the work you’ve have done.
Andy Grubb
director, International Forwarding

traffic aquaistion

This chart shows the point we started to execute the search campaign, the subsequent increase keywords in positions 1 – 10 in Google and more importantly the increase of organic traffic.

Mobile first approach

Shots of IFL website on mobile devices.
With the revamped website, we introduced an integrated marketing strategy laser-focused on two pivotal elements: traffic and conversions. This strategy was underpinned by a robust search engine optimisation campaign, ensuring that we attracted high-quality traffic. But the journey didn’t end there. We continually fine-tuned the website’s design and copy, achieving optimal conversion rates. Through our endeavours, we not only enhanced the organic reach of existing pages but also pinpointed new keywords that offered immense business value to International Forwarding. The results? A staggering 74% boost in traffic within just 90 days and an impressive 57% year-on-year increase in enquiries. It’s partnerships like these that truly underscore the value of evolving together in the digital realm.

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